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TaxiOffice E-mail Template Keywords

Article Id:
04 Nov 2013, last updated 28 Feb 2014 15:55


TaxiOffice includes extensive support for the use of keywords in e-mail templates. This article explains exactly what keywords are and the keywords that are currently recognised and supported by TaxiOffice. These keywords available are nearly the same as are available for website pages.

What are keywords?

Keywords are shortcuts to values that will automatically be filled in by TaxiOffice when generating and sending e-mail messages.

For example, the keyword $datetime$ will automatically be replaced with the current date and time.

Keywords enable operators to build newsletter messages that are versatile and have a personal touch. For example, instead of starting a newsletter with Dear Customer, operators may use the keyword $recipient_name$ which will insert the name of the message's recipient: Dear Joe Bloggs, Dear Kate Smith etc.

There are a couple of basic rules when using keywords:

  1. Only recognised keywords may be used (see list below)
  2. Keywords begin and end with a dollar ($) sign
  3. Keywords are in lowercase and contain no spaces.

Recognised Keywords

Some keyword values or ouput are taken from definable TaxiOffice settings. These values may be changed by the operator.

Keyword Output Settings
$company_contact_email$ The primary contact e-mail address for the operator. Y
$company_contact_fax$ Any defined fax number for the operator. Y
$company_contact_international_telephone$ Any defined international telephone number. Y
$company_contact_skype$ Any defined Skype account name. Y
$company_contact_telephone$ The primary contact telephone number Y
$company_legal_jurisdiction$ The legal jurisdication within which the operator operates. For example: England & Wales Y
$company_name$ The operator's name. Y
$company_number$ Any defined company number or registered organisation number. Y
$company_website$ The Url or website address for the company's website. This may differ from the $site_url$ below which is the address of the TaxiOffice website. Y
$currency_code$ The ISO4217 code for the defined currency e.g. GBP Y
$currency_symbol$ The symbol for the defined currency. e.g £
$current_timestamp$ The current date/time in the format dd MMM yyyy HH:mm For example: 01 Mar 2013 21:45
$datetime$ The current date and time
$date$ The current date
$time$ The current time in HH:mm format e.g. 21:32
$facebook_page_url$ The Url for any defined Facebook page for the operator. Y
$googleplus_page_url$ The Url for any defined GooglePlus page for the operator. Y
$linkedin_page_url$ The Url for any defined LinkedIn page for the operator. Y
$recipient_name$ The name of the recipient (if available)
$site_url$ The Url or website address of the TaxiOffice website.
$time$ The current time in 24 hour format
$twitter_page_url$ The url of any defined Twitter page for the operator. Y
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